WIPO’s World Intellectual Property Indicators Report (WIPI) also shows that worldwide trademark-filing activity boomed in 2020, defying a global economic downturn and signaling vibrant entrepreneurship and the introduction of new goods and services in response to the pandemic. Also patent and industrial designs filing activity rebounded.
The report shows how innovators, designers and brands are increasingly relying on intellectual property tools to expand their enterprises and seek new growth.
“WIPO’s World Intellectual Property Indicators Report confirms that despite the deepest economic contraction in decades, intellectual property filings – a strong indicator of innovation – showed remarkable resilience during the pandemic,” said WIPO Director General Daren Tang.
Despite the difficult situation, enterprises are finding opportunities to reach customers in new ways, open up new markets and bring their ideas to the world using IP.