Why is Intellectual Property important for companies?
In the 1970s, the value of companies was strongly related to tangible assets (e.g. production plants, machinery, factories, etc.) which represented more than 80% of corporate value, while intangible assets only accounted for the remaining 20%. Today that ratio has been reversed. A company’s intangible assets, such as trademarks, patents, copyright, employee know-how and [...]